Everything the parties give each other under this agreement or in preparation for it is confidential, whatever form it takes and whether or not it is marked as such. That includes annual figures, budgets, minutes, strategy and HR documents, customer and pricing information, and on Boldcaster's side its methods, templates and source code.
Both parties use that information only for the purpose it was given for and do not share it with third parties. The exception: employees or contractors who need it to do the work, and then only as far as necessary and under the same duty of confidentiality.
The duty does not apply to information that was already public or becomes public through no act of the recipient, that the recipient already lawfully knew before receiving it, that it developed independently without using the confidential information, or that must be disclosed by law or court order. In that last case the recipient says so beforehand, as far as it is allowed to.
This applies during the agreement and stays in force afterwards: for commercially sensitive information with no end date. On request, the recipient returns or destroys the material afterwards, except for what it must keep by law or what remains in routine backups. For personal data the data processing agreement applies as well; this article comes on top of it and does not replace it.